Designing Consumer Assistance Programs: Resources from the Field

"This new NASHP brief, sponsored by the Robert Wood Johnson Foundation’s State Health Reform Assistance Network, outlines major state decisions regarding consumer assistance strategies across four domains—outreach and engagement through marketing and advertising; enrollment assistance through navigators and in person assisters; engagement of insurance producers; and support through call centers and other communications. The brief provides examples of state decisions and lists valuable tools that state officials can use when determining how to meet the needs of new and existing consumers."  [Source: NASHP]