Tuesday, January 8, 2013

Help identify for new name for Colorado's health insurance marketplace

...the Colorado Health Benefit Exchange has been undergoing a process of identifying a new name for Colorado’s health insurance marketplace. The current name was established by Senate Bill 11-200. We have received strong feedback from stakeholders and through research that the name is confusing and not an effective way to communicate our value to Coloradans. We are committed to working with our community to design an Exchange that best meets the needs of Colorado. To that end, we are asking for your feedback about name options. Please provide your feedback by 5 pm on Friday, January 11, 2013. Please keep in mind that the final name may change based on trademark and legal research and input from the Board. Thank you for your support and input."  Click here to give your feedback.  [Source: COHBE]

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